Pimp Your Ride in L.A. Rush
MTV and Midway team up for a marketing blitz that's sure to get your spinners, er, spinning. New screens.
MTV made them stars and now the talented ride-pimpers at West Coast Customs are bringing their skills to video games in Midway's new lifestyle-racer L.A. Rush.
More than 50 cars from real-life carmakers are included for you to trick out however you see fit at the West Coast Customs shop. You'll also be able to get at custom cars created by the Pimp My Ride stars themselves.
As the name suggests, L.A. Rush is set in some of the more famous neighbourhoods of Los Angeles. Routes are guidelines and you'll be able to explore the city to find the fastest way to victory.
There's also a Grand Theft Auto-inspired story mode that sees you struggling to get back 30 cars taken from you. You'll do this the clean way, though races, but you'll also have to resort to thievery and property destruction.
L.A. Rush will be out for Xbox and PlayStation 2 this autumn.
Alex Wollenschlaeger
Editor, Kikizo Games
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